Strategy magazine

Fall TV issue, July 2010

www.strategyonline.ca

Twelve hours prior to the writing of this article, two million viewers across Canada gathered in front of their TV sets, popcorn in hand, to say goodbye to one of the last cliffhanger-driven, “event” dramas in prime time. The day was May 23, and CTV was airing the series finale of Lost, a cinematic ender to six years of brow-furrowing plot turns and existential online debates.

As the show proceeded to its heavenly ending, the question arose: how many offbeat shows like Lost will continue to earn such loyal viewership in today’s fractured media landscape? Read More.

Well, after 10 years of interviewing other people, I finally got to be interviewed myself. Here, one of my favourite lil’ ladies, the hard-working and talented Ilissa Maiatico, gets me to spill on my love for Matthew McConaughey and Clive Cussler novels.

All Eyes On Us
The 2010 Winter Olympic Games in Vancouver means people will be paying attention to Canadian snowboarding like never before. In their own words, Canada’s top halfpipe contenders talk about their feelings on the Olympics and what it’s like to be in pursuit of one the world’s most sought-after prizes.

READ IT HERE

Adventura Magazine, Fall 2009

Article: “Train like a pro”

Interviews with:

• Andrew Byrnes, Rowing, Men’s 8, gold medal team,  2008 Olympic Summer Games

• Devon Kershaw: Cross-country skier, 2006 Olympic Winter Games

Strategy Magazine

Issue: Oct. 2009

Profile on Corus Entertainment for the “Brand of the Year” feature.

Plus, FOBs on The Score’s Drafted, the Banff Crasher Squirrel, and Quaker

READ IT HERE

Title: Finding fitness with two wheels and a stretch of road

Mag: Canadian Business Journal

Issue: September 2009

This is a super cool project I worked on for Molson with the team at 58 Ninety.

Check it out at: www.tattales.ca

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Some links from my latest gig:

• Dusk casts a large media shadow
• Metro targets mobile-savvy consumers
• BBM Snapshot: Of men and fashion mags

The summer issue of On The Bay has been out for a few weeks now, featuring, to my slight chagrin, lots of pictures of yours truly in it. I wrote a feature on paddling, and as usual for my OTB work, I like to do the activity I’m covering, and write from that experience.

But I have to admit, I didn’t really think this one through before jumping in my rental car and striking off up north. I had tried to get extra people in on the trip so they could be in the photos, not I, but bad weather pooched our first scheduled trip and no one else could make it to our rain date. When I left town at 6 a.m. on the day of the trip, my mind was only on the terror of making it up there alive (I drive, like, once a year), not on the fact I looked like crap. Ergo, there is a beautifully shot feature in the magazine with me all over it, looking like I just woke up. Nice one, Bailey!

Read the story here.

If you’re in the action sports industry — or just like to read about it — check out the new issue of SBC Business. As you can see here, it’s got a completely new look and lots of juicy content. I’ve got two stories in it, a huge-ass feature on action-sports companies with Canadian offices (“Northern Exposure”) and the third installment of my environmental column, “Green is the colour of money.”